When it comes to a bloodline that has dominated the global Brahman landscape, one name stands above all: Noble, the legendary sire of the 98 cow family. This iconic lineage has a rich and storied history, renowned for producing thousands of remarkable sons and daughters, including today’s bright stars of BRC—Margaret 254 and Money Don’t Jiggle 240.

These cattle are the result of a strategic and difficult-to-achieve balance: breeding high-performance, functional cattle with the perfect show ring appeal. The quality of this bloodline speaks for itself, with countless wins, including National Championships and victories at the groundbreaking Bos Indicus International, the breed’s first-ever phenotype-to-genotype show. It’s a feat every breeder dreams of, but few can attain.