The BRC Night of Champions Sale, held on October 18, 2024, was a remarkable success, cementing BRC’s reputation as one of the world’s premier breeder of elite Brahman cattle. The event attracted over 250 in-person guests and reached more than 4,000 viewers online, with bidders representing 7 U.S. states and international bidders from across the globe including North America, South America, Central America, and Australia.
The sale grossed an impressive $653,200, with 36 lots selling to cattle enthusiasts near and far. The energy of the evening was summed up perfectly by one of our customers: “I woke up this morning in the best mood, and it was just because of how great that sale was last night. The atmosphere, the weather, the cattle, the camaraderie.”
This speaks to the heart of BRC—an environment where everyone is welcome, and our goal is to not only raise the best cattle but to be a positive influence on our community and the beef industry.
Sale Averages
• Full Interest Females – $19,738.46
• Half Interest Females – $59,600.00
• Bulls – $15,657.14
• Embryos – $3,500.00 per embryo
• Semen – $8,400.00 per straw
• IVF Aspirations – $23,000.00
High Sellers by Category
High-Selling Female: BRC Sriracha 328, selling for $78,000. This impressive 160 daughter out of 392 captured bidders attention worldwide. This young female was selected by Indian Feather Ranch and will be an elite donor for them in the future.
High-Selling Partnership Female: BRC Sparks Fly 430, selling for $50,000 for half interest, giving her a total valuation of $100,000. This female is a Captain x Sweetie, making her a full sister to BRC Lady Glitter Sparkle. She will remain in the BRC show string with our new partner, Indian Feather Ranch.
Second high seller was BRC Sally O’Malley 465, selling for $40,000, for a valuation of $80,000. This female is a Noble x 103, making her a full sister to BRC Me Again Margaret 254. She was purchased by a top young junior exhibitor, Jackson Crew, building a tremendous program.
Third was BRC Shak Your Boom Boom 464, selling for $30,000, for a valuation of $60,000. This full sister to BRC Amos Moses is a 160 x 21 daughter, also going to a longtime customer and friend of BRC in Florida, the Guitierrez family, who will be showing her on the junior and open show circuits.
High-Selling Bull: BRC Moves Like Jagger 382, sold at half interest for $30,000, for a total valuation of $60,000. This bull is a Noble x 103 son, a full brother to Margaret ant BRC Money Don’t Jiggle 240 and went to a global top-tier Brahman operation: Heritage Cattle.
High-Selling Embryos: Boom Shaka Laka x 230 Embryos, selling at $4,400 per embryo.
IVF Aspirations: The aspiration on Boom Shaka Laka sold for $25,000, and the aspiration on BRC Lady Glitter Sparkle sold for $21,000.
Semen Lots:
- Noble semen led the group, selling for $15,000.
- 160 semen sold for $13,000.
- The first offering of Amos Moses semen sold for $3,600.
- Dutton sexed semen sold for $2,000 per straw.
We are grateful to everyone who participated, whether in person or online, and we look forward to continuing to raise and offer some of the best Brahman genetics in the world.