Brahman Country Beef: Record-Breaking Year of Growth and Excellence

December 28, 2024

As the year comes to a close, we’re proud to share some exciting stats that highlight why Brahman Country Beef LLC continues to grow by leaps and bounds. It’s clear: People LOVE Brahman beef!

This year, we had the privilege of serving over 2,900 customers, shipping Brahman beef to 19 states, and selling more than 11,000 packages of premium Brahman beef. Each blue state on our map represents communities that have joined the Brahman beef revolution.


Meet the Team Behind the Success

This incredible growth wouldn’t be possible without the dedication of our amazing team:

  • Lyn Castaneda, our beef manager, ensures every aspect of the program runs seamlessly.
  • Dakoda Cadriel, our retail manager, brings the same care and attention to customer satisfaction that you’d expect from a family-owned business.
  • And, of course, our customers, who make it possible for us to purchase Brahman steers and grow this fast-expanding program.

The Modern Brahman Advantage: Power, Function, Profit

BRC Ranch’s Modern Brahman philosophy is proving that Brahman cattle aren’t just beautiful—they’re built for real-world ranching success. Our strategic focus on improving traits like feedlot performance, retail yield, and marbling ensures measurable results for our own ranch and the many commercial cattleman who trust BRC for their Brahman bulls and replacement females. Just look at the chart – it’s a textbook example of making improvements that directly improve your ranch’s profitability – in every area!

Here are the highlights from data collected over the past four years, based on 200 purebred Brahman steers:

  • Fewer days on feed: Less time feeding means reduced costs for ranchers.
  • Increased retail yield: More pounds of beef where it matters most for our customers who retain ownership and sell on the grid.
  • Reduced feed costs: Strategic bloodline selection improves efficiency and saves money.
  • Record-breaking profit per head: Pounds equal power, and power equals profit.

At BRC, we’re committed to selecting bloodlines that perform—and stopping the use of ones that don’t – even if they’ve historically been “show ring champions” in the past. This focus on continuous improvement ensures we deliver real results for real-world ranchers.


Power = Pounds = Profit

To those who question why we like cattle with added muscle and performance, our answer is simple: Power equals pounds, and pounds equal profit for the commercial cattleman. As legitimate seedstock breeders, our cattle are designed to make money for the commercial cattleman, because these ranchers are our main customer base and profitability is what keeps them coming back to BRC.

The Modern Brahman delivers:

  • Heat tolerance combined with exceptional quality grade.
  • Pounds of beef produced, whether it’s weaned calves or beef delivered on the rail.
  • A powerful combination of functionality, muscle, and marbling that leads to profitability.

This commitment to excellence is why our Brahman bulls are in such high demand. We’re currently sold out and already have a waiting list for the next breeding season. Ranchers across the country know that BRC genetics help them maximize profits while maintaining the heat tolerance and resilience Brahman cattle are known for.


Join the Brahman Beef Revolution

There’s never been a better time to experience the difference of Brahman beef. Whether you’re enjoying a perfectly marbled steak or raising a herd of powerhouse cattle, Brahman Country Beef and BRC Ranch are here to help you succeed.

Order your Brahman beef today at www.shopbrahmancountrybeef.com, and be part of the revolution that’s changing the game for ranchers and beef lovers alike.

Here’s to another record-breaking year—and many more to come! 🎉

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